Faculty social media explained

Posted in: Staff insight

Our channels

Our Departments each have public Twitter and Facebook profiles, some of which are more established than others.

Department of Architecture & Civil Engineering
Facebook: Architecture & Civil Engineering at Bath
Twitter: @BathArchAndCivE

Department of Chemical Engineering
Facebook: Chemical Engineering at Bath
Twitter: @BathChemEng

Department of Electronic & Electrical Engineering
Facebook: Electronic & Electrical Engineering at Bath
Twitter: @BathElecEng

Department of Mechanical Engineering
Facebook: Mechanical Engineering at Bath
Twitter: @BathMechEng

We also have a Faculty Instagram account @BathEngAndDes for student project work, images of research and life at Bath.

The Faculty contributes content (but does not have access) to central University of Bath accounts including Twitter, Facebook and Weibo. Departmental LinkedIn groups are managed by the Department of Alumni Relations and individual members of the Faculty.

How our channels are managed

Department Offices manage social media output in collaboration with the Faculty Marketing Team. The Departments respond to enquiries and contribute departmental specific content through their own accounts. The Marketing Team has centralised access to all channels through the social media management tool Hootsuite. This enables us to schedule and coordinate content. We share reports, best practice guidelines, strategy and a content calendar on our collaborative Wiki page. We have a social media training module for staff who contribute to our official channels.

Our aim

Our social media channels aspire to create a thriving and engaged community of staff, current students, prospective students, alumni, researchers and industry partners. We aim to showcase our research activities, student work, life on campus, and opportunities for work, collaboration and study within the Faculty.

What was popular in 2015?

  • Downloadable print (brochures and newsletters)
  • League table results
  • Student project work
  • News featuring members of staff
  • PGR opportunities

Some highlights of the coming year

  • Undergraduate and MSc course spotlights
  • Research Centre insights
  • Archive photos to celebrate our 50th anniversary
  • Showcasing user-generated content: blog posts, student projects and events

If you have content you’d like to contribute to our social media channels please contact your Department Office.

Posted in: Staff insight