Back in January 2010 I wrote a blog post detailing the work we do beyond managing the website. Two years and a few months on I thought it would be useful to revisit this and look at the projects we are engaged with now.
Naturally lots of things have changed. We now have our mobile site, international scholarship applications and a URL shortening service to add to the list (to name a few). We also provide a wider variety of training courses and support to a growing number of users. This is all in addition to the work we lead on to ensure digital communications are audience focused, effective and most importantly correct.
As the demand for Digital Marketing services and expertise continues to grow we need to ensure we are equipped to handle the requests coming through to us. But... that's another blog post!
For now here is an updated list of the services we manage 'beyond the website'.
Please note this list is not exhaustive.
| Service / Application name |
Brief description |
| Mobile Bath |
Mobile website giving access to a range of services including news, person finder and pc availability. |
| TeamBath website |
Management of the TeamBath CMS (which is now hosted in-house) |
| Alumni website |
Management of the integration between the University CMS and NetCommunity |
| URL shortening |
Bespoke university URL shortening service |
| International Scholarship Application System |
Application system to manage scholarship international scholarships |
| Application Hub |
A user-focused interface to the Application Tracker. |
| Postgraduate Applications |
Providing some specialist advice on the design and layout of the postgraduate application form (a service which is managed by the SAMIS team in BUCS) |
| eCards |
Application to send eCards from the University of Bath |
| Learning Materials Filestore (LMF) |
Storage facility for sharing large files (developed in-house) |
| Wiki |
Collaborative tool allowing the easy creation and editing of any number of interlinked pages
(third party software hosted in-house) |
| Content Management System |
System for managing the content of our website(s) (third party software hosted in-house) |
| Blogs |
Blogging service (third party software hosted in-house) |
| Opus (integration with CMS) |
Development of features to use Opus data (publications) on our website(s)
(developed in-house) |
| Person Finder / Person Info |
Staff and student directory
(developed in-house) |
| Group Manager |
Online Group Management service |
| News system |
Central news system used by our Corporate Communications team to publish news articles (third party software hosted and further developed in-house) |
| inPictures |
Picture gallery for promotion of events (developed in-house) |
| Play |
Multimedia channel for video and audio content (developed in-house) |
| eProspectus (UG & PG) |
Online prospectuses both external facing and admin interfaces (developed in-house) |
| (Use of) Google Analytics |
Generation of reports for Recruitment and Admissions, Corporate Communications and Academic Departments (third party software further developed in-house) |
Posted in: Communication
Later today I'll leave the University and my role as Head of Web Services without knowing exactly when I'll return. After 3 1/2 years here I am taking some time out to focus on a new role... motherhood (to twins)!
It'll be a shock to go from managing and directing to being managed and directed by two tiny babies but I am excited about everything that is to come and confident I am leaving the team in very capable hands.
Naturally with any departure a period of change follows. I am handing over the reins to Phil Wilson who will become the Head of Web Services from Monday and Tom Natt who will step into Phil's Web Development Manager shoes.
We're also recruiting a Project Manager to fill in the gaps whilst I'm away.
Alongside this we'll also be welcoming our new Web Content Editor, Sophie Ottaway, to the team on Monday and we hope to have a new Web Content Manager and Web Supporter joining us shortly.
So lots of big changes to the Web Services team!
Before I leave though I just wanted to say something about the existing team...
In the last 3 1/2 years we've transformed ourselves from a technical service provision to a Digital Marketing team. We've not only been overhauling the website but changing the culture at the University and ensuring 'the web' is seen and handled in a different way - as the primary Marketing/Communications tool it is.
I'm proud of all that we've achieved so far and feel lucky to have had such a passionate and engaged team to work with. There are still too many Star Wars references, they are far too excited about lego and the geekometer is still higher than I would like but I shall miss them all and miss being part of the projects that are set to come to fruition in the coming months.
Goodbye for now.
Posted in: Communication
10 Month Fixed Term Contract (Maternity Cover)
We are a passionate web team with interests ranging from developing mobile web applications to creating the best environment for all our users and are looking for a Project Manager with experience of agile delivery to co-ordinate and run our web projects.
You'll be working closely with the Development Manager and Content Manager to ensure that our projects are clearly prioritised, scoped and successfully delivered.
A self-starter, you're an excellent communicator and know how to manage multiple concurrent projects, whilst maintaining our quality standards.
We have projects ranging from in-house application development to maintenance of existing projects and developing sites for the mobile web.
This post is available following a re-organisation of work to cover maternity leave and is expected to be required for 10 months.
Take a look at the Job Description and Person Specification. If you’re interested in this post, you can apply online via our jobs page or call Phil Wilson, Web Development Manager (and Acting Head of Web Services from 1st August) on 01225 383785 for an informal discussion.
Salary: £29,972 to £35,788
Closing Date: Tuesday 19 July 2011
In the meantime meet the team you’d be working with and take a look at our management structure.
Posted in: Communication
We are looking for a talented online marketing and communications professional who is as comfortable scoping out the finer points of a big project as they are managing the day-to-day activities of a small team. If you are used to using research and analytics to inform decisions about content strategy, then we'd like to hear from you.
The Web Content Manager will develop and implement strategies for key stakeholder groups and establish protocols for managing their effectiveness. As an advocate for quality content, you’ll develop training programmes and materials for web maintainers to ensure all content across our website is clear, engaging and informative.
The role will allow you to use your creative streak and knowledge of a great online user experience to contribute to the development of our website and direction of Web Services.
We are a passionate web team with interests ranging from developing mobile web applications to creating the best environment for all our users.
Take a look at the Job Description and Person Specification. If you’re interested in this post, you can apply online via our jobs page or call Alison Kerwin, Head of Web Services on 01225 385381 for an informal discussion.
Salary: £36,862 to £44,016
Closing Date: Thursday 07 July 2011
In the meantime meet the team you’d be working with, take a look at our management structure and read our newest recruit’s thoughts on joining Web Services.
Posted in: Communication
If you have experience delivering excellent customer service and are proficient using online tools and editing/fixing html, then we’d like to hear from you. In this new role as Web Supporter in the central Web Services team, you’ll be responsible for the day-to-day management of support queries. You’ll provide timely and accurate advice and support and know when to escalate a query to others in the team.
With a strong technical background you’ll be an excellent troubleshooter who thrives on providing clear advice and support to customers. You will get to work alongside developers, designers and editors supporting a wide range of applications and services giving you opportunities to develop your knowledge and skills. We are a dynamic and lively web team with interests ranging from the mobile web to creating the best environment for all our users.
Take a look at the Job Description and Person Specification. If you’re interested in this post you can apply online via our jobs page.
In the meantime meet the team you’d be working with and read our newest recruit's thoughts on joining Web Services.
Posted in: Communication
April21
By: Alison Kerwin
We are looking for a talented web writer who is as comfortable writing and editing content as they are delving into the source code. If you can distil complex information from a range of sources into compelling audience-focused content, then we'd like to hear from you.
The Web Content Editor will primarily focus on developing research and business content for the University website. You will work closely with our Corporate Communications, Research Development and Support and Bath Ventures departments to develop engaging, informative and clear information for a range of audiences.
The role will require you to make sure your facts are correct, hunt down appealing imagery, and work with a variety of people within the University and beyond. You'll need knowledge of effective marketing and communications, an ability to edit html to perfect your page layout and an appreciation for the changing nature of the web.
We are a dynamic and lively web team with interests ranging from developing mobile web applications to creating the best environment for all our users.
Take a look at the Job Description and Person Specification. If you're interested in this post can apply online via our jobs page.
In the meantime meet the team you'd be working with and read our newest recruits thoughts on her Content Editor role. You can also call Alison Kerwin, Head of Web Services, on 01225 385381 for an informal discussion about the role.
Update: This vacancy is now closed.
Posted in: Communication, Team