Branding for Bath
Follow our progress as we work on a rebrand for the University of Bath
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Taking part in a brand voice workshop
Colleagues from across campus joined us this week at a brand voice workshop run by our brand agency RBL. This workshop follows a 'learning' phase of activity carried out by the agency to really get under the skin of what...
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Touring campus with our brand agency
Yesterday I went onto campus for the first time in a while and took staff from the brand agency we're working with for a tour, to help them see what the University is like in person. Many of you will...
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Research - getting under the skin of Bath
We are just completing the first stage of our brand project - the 'discover' phase which allows our brand agency RBL to really drill down into how our staff and students see the University, and what makes Bath quintessentially 'Bath'....