{"id":486,"date":"2015-11-23T08:30:35","date_gmt":"2015-11-23T08:30:35","guid":{"rendered":"http:\/\/blogs.bath.ac.uk\/careers\/?p=486"},"modified":"2025-10-22T15:57:54","modified_gmt":"2025-10-22T14:57:54","slug":"is-big-data-the-future-of-graduate-employment","status":"publish","type":"post","link":"https:\/\/blogs.bath.ac.uk\/careers\/2015\/11\/23\/is-big-data-the-future-of-graduate-employment\/","title":{"rendered":"Does 'Big Data' present big opportunity?"},"content":{"rendered":"<p>I caught a really interesting programme a few weeks back on Radio 4's PM about the\u00a0Chinese governments plans to give every citizen a <a href=\"http:\/\/blogs.wsj.com\/chinarealtime\/2015\/11\/06\/china-wants-to-tap-big-data-to-build-a-bigger-brother\/\">'social credit score'<\/a> by the year 2020.\u00a0In fact this seemingly ambitious goal is very much on track with groundwork by Ant Financial,\u00a0a subsidiary of the Chinese e-commerce company Alibaba,\u00a0which\u00a0has created a <a href=\"https:\/\/www.privateinternetaccess.com\/blog\/2015\/10\/in-china-your-credit-score-is-now-affected-by-your-political-opinions-and-your-friends-political-opinions\/\" target=\"_blank\">system<\/a> which assigns users a score out of 950 based on their credit history and social media presence. Whatever your view of this development, the truth is that every day we are generating a tidal wave of data, from scanning your card at the supermarket, posting on social media sites to streaming a movie....\u2026 the list is endless, and it is this huge amount of data is making projects such as China's social credit score a possibility. Cue the buzzword\u00a0<a href=\"https:\/\/www-01.ibm.com\/software\/data\/bigdata\/what-is-big-data.html\" target=\"_blank\">'Big Data'<\/a>;\u00a0which according to IBM is\u00a0extremely large data sets that may be analysed computationally to reveal patterns, trends, and associations, especially relating to human behavior and interactions.<\/p>\n<p>So, how <em>big<\/em> is big data? Scratch the surface and the figures are quite astonishing. A <a href=\"https:\/\/www.emc.com\/collateral\/analyst-reports\/idc-digital-universe-united-states.pdf\" target=\"_blank\">study<\/a> in 2013\u00a0by research group IDC predicted the digital universe will reach 40 zettabytes in size \u2013 that\u2019s 45 trillion gigabytes \u2013 by 2020. That\u2019s a 50-fold growth in just one decade. \u00a0So, essentially big data is concerned with the collection, analysis and interpretation of data from this huge, multi-dimensional numeric world. Yet, according to IDC, less than one per cent of the world\u2019s data is currently being analysed.<\/p>\n<p><a href=\"http:\/\/blogs.bath.ac.uk\/careers\/wp-content\/uploads\/sites\/82\/2015\/11\/aaaa.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-491\" src=\"http:\/\/blogs.bath.ac.uk\/careers\/wp-content\/uploads\/sites\/82\/2015\/11\/aaaa-300x278.jpg\" alt=\"aaaa\" width=\"300\" height=\"278\" srcset=\"https:\/\/blogs.bath.ac.uk\/careers\/wp-content\/uploads\/sites\/82\/2015\/11\/aaaa-300x278.jpg 300w, https:\/\/blogs.bath.ac.uk\/careers\/wp-content\/uploads\/sites\/82\/2015\/11\/aaaa-1024x950.jpg 1024w, https:\/\/blogs.bath.ac.uk\/careers\/wp-content\/uploads\/sites\/82\/2015\/11\/aaaa.jpg 1178w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>Big data underpins every major sector; from investment banking to healthcare to education. In fact according to the <a href=\"http:\/\/blogs.lse.ac.uk\/careers\/2015\/08\/25\/big-data-and-the-jobs-market\/\" target=\"_blank\">LSE<\/a>\u00a0Careers Service,\u00a0the majority of big data jobs are found in the finance, marketing, banking\/investment banking, retail and games industries.\u00a0Big names in big data include IBM, SAS, Dunnhumby, Google, Amazon, SAP, Price Waterhouse Coopers, Accenture, British Airways, Sopra Group, Barclays, Amadeus Software, Aviva, Base 3 Systems Ltd, Capital One, CSP, Department for Work and Pensions, Nationwide Building Society, Office for National Statistics and HM Revenue &amp; Customs, RWE nPower, HSBC, The Home Office\u2026 plus many, many more!<\/p>\n<p>So what does this mean if you are a current student or graduate? Well, we can expect to see a rise in 'Data Scientist' jobs for a start. In fact,<a href=\"http:\/\/www.mckinsey.com\/insights\/business_technology\/big_data_the_next_frontier_for_innovation\" target=\"_blank\">\u00a0McKinsey<\/a> is forecasting that the US will face a shortage of up to 190,000 data scientists by 2018.\u00a0The evolution of the <a href=\"http:\/\/www.theguardian.com\/technology\/2015\/may\/06\/what-is-the-internet-of-things-google\" target=\"_blank\">Internet of Things (IoT)<\/a> will also play an interesting part in the employment needs of big data employees as more specific personal data is produced (especially linked to human behavior, advertising and purchasing). Therefore we can assume the boom in big data jobs will not just be limited to engineering, technology and maths. According to <a href=\"http:\/\/www.computerworld.com\/article\/2492676\/big-data\/big-data--big-jobs-.html?page=2\" target=\"_blank\">Computer World<\/a>, big data employers aren't simply looking for technical skills or academic degrees. \u00a0Rather, they seem to be after\u00a0soft skills such as: a curious mind, the ability to communicate with non-technical people, a persistent, even stubborn - character and a strong creative bent.<\/p>\n<p>Whilst we\u00a0don't quite know the full extent of job opportunities that will arise as a result of big data, \u00a0you can take control of managing career\u00a0by striving to gain relevant skills and by staying plugged into market developments. \u00a0How do you do this?<\/p>\n<ol>\n<li><strong>Self-awareness:<\/strong> yes, that old chestnut! It is important to seek feedback from others and proactively identify\u00a0opportunities for personal growth. This can be by attending a coding course, doing a <a href=\"http:\/\/blogs.bath.ac.uk\/careers\/2014\/12\/05\/mooc-your-way-to-career-success\/\" target=\"_blank\">MOOC<\/a> or learning a language. You can take advantage of <a href=\"https:\/\/www.bathstudent.com\/bathaward\/\" target=\"_blank\">extra-curricular<\/a> activities on campus to develop the soft skills employers value.<\/li>\n<li><strong>Exploring &amp; creating opportunities:<\/strong>\u00a0it is important to shift from 'looking for advertised' opportunities to a mindset where you create, investigate and seize opportunities. This means networking - attending <a href=\"https:\/\/myfuture.bath.ac.uk\/\" target=\"_blank\">employer events<\/a>, talking to <a href=\"http:\/\/www.bath.ac.uk\/students\/careers\/choose-a-career\/bath-connection\/index.html\" target=\"_blank\">alumni<\/a> and going to<a href=\"http:\/\/www.bath.ac.uk\/about\/community\/public-lectures\/\" target=\"_blank\"> talks<\/a> that may be outside of your field of study.<\/li>\n<li><strong>Being flexible:<\/strong> This is about having the flexibility to apply your skills into new contexts especially in light of\u00a0a rapidly changing labour market.<\/li>\n<\/ol>\n<p>Check in on tomorrow\u00a0when\u00a0we will blog about the career opportunities\u00a0this presents!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I caught a really interesting programme a few weeks back on Radio 4's PM about the\u00a0Chinese governments plans to give every citizen a 'social credit score' by the year 2020.\u00a0In fact this seemingly ambitious goal is very much on track...<\/p>\n","protected":false},"author":384,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[748],"tags":[197,198,199],"class_list":["post-486","post","type-post","status-publish","format-standard","hentry","category-archive","tag-big-data","tag-big-jobs","tag-future-graduate-jobs"],"acf":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/blogs.bath.ac.uk\/careers\/wp-json\/wp\/v2\/posts\/486","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.bath.ac.uk\/careers\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.bath.ac.uk\/careers\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.bath.ac.uk\/careers\/wp-json\/wp\/v2\/users\/384"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.bath.ac.uk\/careers\/wp-json\/wp\/v2\/comments?post=486"}],"version-history":[{"count":0,"href":"https:\/\/blogs.bath.ac.uk\/careers\/wp-json\/wp\/v2\/posts\/486\/revisions"}],"wp:attachment":[{"href":"https:\/\/blogs.bath.ac.uk\/careers\/wp-json\/wp\/v2\/media?parent=486"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.bath.ac.uk\/careers\/wp-json\/wp\/v2\/categories?post=486"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.bath.ac.uk\/careers\/wp-json\/wp\/v2\/tags?post=486"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}