Marketing and Web Team - 30 second update

Posted in: Team updates

What have we been working on this year?

  • Sent out UG and PGT e-communications to offer holders through the new CRM system
  • Transitioned the Department of Electronic & Electrcial Engineering to the new CMS (just waiting to press the go live button)
  • Major re-writes to the undergraduate online and print prospectus
  • Generated ongoing student content through blogs, case studies, videos, social media and photoshoots (with a particular focus on project work)
  • Organised an MSc student ambassador programme to support prospective students from offer holder to registered student
  • Trialled a WeChat group (alongside other faculties) for Chinese MSc offer holders
  • Ran a digital advertising campaign to promote our courses

What will we be working on this summer?

  • Another departmental CMS transition
  • Updating the Civil and Chemical Engineering undergraduate department brochures
  • Updating the MSc brochure
  • Re-writing MSc course content for the online prospectus

Posted in: Team updates

Find out more on the Marketing & Web Team's internal wiki