Thursday 19th May 2011<\/p>\n
West Park, 319 Perth Road, Dundee, DD2 1NN<\/p>\n
The growing buzz around gamification -\u00a0 using game-like mechanics for non-game applications \u2013 is catching the interest of investors, starts-ups, corporates and analysts. Last month uber-analysts Gartner said that by 2015, more than 50% of companies that manage innovation will \u2018gamify\u2019 that process.<\/p>\n
Gartner cites the UK\u2019s Department for Work and Pensions\u2019 innovation game, \u2018Idea Street\u2019 which was used to generate ideas from its 120,000 staff and featured game mechanics, including points, leader boards and a buzz index. Other gamification advocates include U.S. military with its \u2018America\u2019s Army\u2019 recruiting video game and the World Bank which sponsored \u2018Evoke\u2019, a game which crowdsources ideas from players globally to solve social challenges.<\/p>\n
This openMIC barcamp will look at what mobile can do for gamification.<\/p>\n
Confirmed speakers:<\/strong> <\/span><\/strong> <\/span><\/span><\/p>\n Greg Merten - Head of Developer Relationship (Nokia)<\/span><\/span><\/p>\n Kate Ho - Managing Diector (Interface3) <\/span><\/span><\/p>\n Bill Ray - The Register <\/span><\/span><\/p>\n Simone O'Callaghan - University of Dundee <\/span><\/span><\/p>\n