I have a confession to make... I have got to level 409 on Candy Crush and have three stars in all the levels! Whilst this fact will never make it to the top of my CV, I have recently learnt that gamification psychometrics is coming and in a big way! I know what you're thinking (the thought crossed my mind too) - why won't employers leave us alone in our safe gaming heaven away from the realities of the world?
I guess one way of looking at this is that, the reliance on verbal and numerical reasoning can be a cause for anxiety for many candidates. Where as gaming can create a relaxed and informal approach to selection and employers have the opportunity to tease out those all important transferable skills such as resilience and creativity.
Gaming in the selection process isnt a 'thing'! A number of graduate recruiters are harnessing these tools. For example, KPMG in Australia started testing out their own game on applicants for internships and at PwC they’re using gamification in recruitment at their Hungary branch. This trend isn't limited to professional services firms, in the UK organisations such as Unilever are using gaming as part of their psychometric assessment and have partnered with Pymetrics. I actually gave the pymetrics games a go and found it really interesting. Once I completed the games, I was sent a personal traits profile which I believe could be useful in helping you clarify your future direction. Companies such as Siemens use gaming to simulate and bring to life specific jobs; Plantville offers applicants the experience of working as a plant manager. Players are faced with the challenge of maintaining the operation of their plant while trying to improve the productivity, efficiency, sustainability and overall health of their facility. Google has been organising a Google Code Jam software-writing competition for 12 years as a way to find fresh, new talent to work for the company.
So does this mean that my level 409 in Candy Crush makes me some sort of exemplary and highly sought after candidate? Sadly not... Employers who use gaming are looking at uncovering specific behaviours and strengths. Arctic Shore, who are leading in this field have developed three games designed to uncover distinct strengths:
- Firefly Freedom - assesses innovative behaviour
- Cosmic Cadet – tests for intelligence and resilience
- Yellow Hook Reef – Tests General Mental Ability
You can download these from the Apple Store and Google Play. Have a go and let us know what you think of this trend in graduate recruitment.