Job hunting is tough. At times it can feel like any job offer would be enough. However, it is really important to assess potential companies. Ideally you want an employer that aligns with your values and allows you to thrive. Much like swiping right on the wrong dating profile, accepting a job at a company with an incompatible culture can lead to a painful mismatch.
But what exactly do we mean by "company culture"? This nebulous term refers to the unique blend of a workplace's beliefs, behaviours, and atmospherics - from the CEO's leadership style to the office dress code. Getting a feel for a company's culture is crucial, as it can make the difference between a fulfilling career and a soul-crushing daily grind.
How do you actually get a sense of culture? Unlike X's Elon Musk, sometimes this is not immediately easy to uncover. Here's how to gather clues that can give you an idea:
Start on the company's website
Carefully review the "About Us" and "Careers" sections to gain insights into the organisation's mission, values, and the day-to-day experiences of current employees. Pay close attention to any videos, interviews, or recent news that offer a behind-the-scenes look into the company culture.
Many organisations have a dedicated section outlining their key values and competencies. Take the time to reflect on how these principles resonate with your own belief system. Consider if you would thrive in an environment that upholds these values.
Use social media and Glassdoor
Companies often use social media to showcase their unique personality and engage with their community. Follow their accounts on platforms like LinkedIn, TikTok and Instagram to observe the tone, language, and type of content they share - this can provide valuable clues about the company culture.
Additionally, check out their Glassdoor page to read reviews from current and former employees, which can offer an unfiltered glimpse into the workplace environment.
Speak to current employees
Official content on the website and social media is one thing but getting behind the gloss and speaking to real employees can give you first-hand insights. Seek out opportunities to connect with current staff, whether through virtual or in-person networking events (our Careers Fairs and events offer a great opportunity!), or by reaching out to Bath alumni who work at the organisation. Ask them about their experiences, the company's strengths, and any challenges they've faced.
Find out more about networking
Use library databases
Our university's library resources can be a goldmine of information when it comes to researching a company's position within its industry, its growth trajectory, and any potential challenges it faces. Delving into in-depth company profiles, industry reports, and market analysis. Not only giving you culture insights but also giving you a competitive edge during the interview process.
Read more about how to use library databases
Final thought
By taking these steps, you'll be well on your way to uncovering a company culture that truly resonates with your personal and professional goals. We are here to help if you need further support. Find out how to get help from Careers
Respond
