Crowdfunding: a platform and a teaching tool
This 2013-14 project aimed to enable experiential learning for entrepreneurial students across the University of Bath, and develop competence in a fast-growing means of financing new ventures – crowdsourcing. We created a crowdfunding platform where students were be able to upload their own business ideas, then evaluate and “vote” on which ideas get funded. Our aim was to help nurture the entrepreneurial talents of students, by further developing skills in communicating business ideas, evaluating prospects and pitching their ideas through images and videos. The platform (StudentStarter) was used within the Entrepreneurship and Innovation MSc unit, the Zurich Community Challenge and the Operations Management unit in the School of Management.