The festival made much of its strict policies on cultural appropriation – no ponchos here please – but seemed to play down environmental concerns.
Keep Britain Untidy, which has been failing for 60 years to educate us about not littering seems to be silent. Understandably so. It is, however, keen to showcase its fast-food partners. Maybe it need to partner with tent-makers given how many of their products were abandoned at Reading.
Meanwhile, yesterday's BBC's PM programme talked with Andy Smith from Kendal Calling about their “leave nothing but memories, take your tent home” message. It seems that festivals don't have to be egregiously shameless.